Are You Ready to Go Paper Free and Save a Tree?
In today's edition of the Digest, I wanted to share some cool news, and to cover a few questions that have come up that I think are really important.
First, the cool news…
If you have not yet heard, the NEW iPad Pros are out, and they are VERY reasonably priced. In fact, the cost for the 12.9″ 512GB model I have my heart set on is nearly $1800 LESS than all of the rumors that had them looking as if they'd be in the $3,000+ range.
I've got a few more miles left in my current iPad Pro, but I am REALLY excited that when the time comes that I can't put off upgrading any longer that I'll feel good about the value I'll be getting for the cost.
If you've been saving for a new iPad, and you were not aware that they had launched, head on over the Apple store online to see what all the (well-deserved) buzz is about!
Next up, two questions about the ZINNIA app…
Several of you who wanted to work with Zinnia reported to me that you were using Android devices and couldn't find Zinnia for that platform.
I thought I mentioned this earlier, but in case I inadvertently created confusion, Zinnia is an iOS only app – which means it's an Apple device app.
To further clarify things for a couple of Apple folks who couldn't use it, it requires iOS 13.3 or higher. It's currently available ONLY for the iPad, but there is supposed to be an iPhone version coming, though I'm not sure how well that will go over with users.
The app works just fine on EVERY iPad Pro – even going back to the VERY FIRST iPad pros that came out in 2015 – so if you've got ANY model, you are all set!
For future reference, and to ensure I don't forget to say this and lead people inadvertently astray, when I talk about devices and/or apps, I am talking about APPLE stuff unless I mention otherwise.
I'm not being an Apple snob, but as I've mentioned several times, the typical DPJN customer is using an iPad, and most of those people are using iPad Pros, so what I'm doing and teaching and sharing is based on that market research. 😉
The second question about the Zinnia app that several people asked had to do with designing and usage rights.
The Zinnia app is proprietary software – information you can read all about at the Pixite site (https://www.pixiteapps.com/terms-of-use), and that means you CANNOT design and sell based on their app.
That also means I will NOT be doing a video or any other training to show that app and how to design for that as it would violate their terms.
The reason I pointed you to it, and what I absolutely DO suggest you take away from it is the DESIGN and the DESIGN AESTHETIC.
In other words, really spend time looking at what the app contains, and take note of how adding different elements to a page create a unique experience for the end user.
Look at the themes and color schemes and all of the really creative ways that app offers users to dress their pages up or down or someplace in between, and MODEL that.
Like looking at all of the DPJNs that are most popular on Etsy, take what you can from the Zinnia app, think about how YOU can create your twist on it, and design accordingly.
THAT – meeting the needs of the market when it comes to designs and extras – IS part of what I'll be teaching you in the “Let's Get Digital” course!
Next time, I want to talk a bit about paper versus digital, what the primary market draw is, and whether or not there is a crossover segment you can engage with and sell to.
Okay, that's it for this Edition!